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	<title>we are fallon &#187; ubiquitous computing</title>
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		<title>Webinar: Aki Spicer: &#8220;Overheard: Wiretapping the Social Web&#8221;</title>
		<link>http://www.fallon.com/fallon-blog/2009/08/webinar-aki-spicer-overheard-wiretapping-the-social-web/</link>
		<comments>http://www.fallon.com/fallon-blog/2009/08/webinar-aki-spicer-overheard-wiretapping-the-social-web/#comments</comments>
		<pubDate>Tue, 01 Sep 2009 04:24:46 +0000</pubDate>
		<dc:creator>Aki Spicer</dc:creator>
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		<category><![CDATA[ubiquitous computing]]></category>
		<category><![CDATA[akispicer]]></category>
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		<description><![CDATA[“Overheard: Wiretapping The Social Web for Insights and Strategies,&#8221; featuring Aki Spicer. On Wednesday, Sep 2, 2009, from 3:00pm to 4:00pm EDT (2pm CDT, Noon PDT) From Twitter to Facebook, new social media platforms are proving to be the new go-to resource for insights on consumer wants and needs for marketing and advertising professionals, and [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-1809" title="OVERHEARD_LOGO" src="http://dogdish.fallonhotdish.com/wp-content/uploads/2009/08/OVERHEARD_LOGO.png" alt="OVERHEARD_LOGO" width="215" height="158" /><strong>“Overheard: Wiretapping The Social Web for Insights and Strategies,&#8221; featuring Aki Spicer.</strong></p>
<p><strong>On Wednesday, Sep 2, 2009, from 3:00pm to 4:00pm EDT (2pm CDT, Noon PDT)</strong></p>
<p>From Twitter to Facebook, new social media platforms are proving to be the new go-to resource for insights on consumer wants and needs for marketing and advertising professionals, and they are a mandatory element of every integrated marketing plan.</p>
<p>Aki will share his social media visions and best practices and will explore how creative ideas may be inspired by the whispers and shouts heard throughout The Social Web.</p>
<p>Webcast live through the 4As.</p>
<p>Join us in the Lobby on 24 to see it in person.</p>
<p>Through the generous support of Fallon, this event is FREE to everyone interested. Pass along the link to your clients, colleagues, and friends.<br />
Go here to register <a href="https://www1.gotomeeting.com/register/374510129">https://www1.gotomeeting.com/register/374510129</a></p>
<p>#Overheard4As</p>
<p><img class="alignleft size-full wp-image-1811" title="4As_LOGO" src="http://dogdish.fallonhotdish.com/wp-content/uploads/2009/08/4As_LOGO.gif" alt="4As_LOGO" width="247" height="120" /><img class="alignleft size-full wp-image-1812" title="wearefallon" src="http://dogdish.fallonhotdish.com/wp-content/uploads/2009/08/wearefallon.png" alt="wearefallon" width="402" height="106" /></p>
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		<title>Brainfood: Virtuality</title>
		<link>http://www.fallon.com/fallon-blog/2007/11/brainfood-virtuality/</link>
		<comments>http://www.fallon.com/fallon-blog/2007/11/brainfood-virtuality/#comments</comments>
		<pubDate>Fri, 09 Nov 2007 22:31:00 +0000</pubDate>
		<dc:creator>A Fallon Blogger</dc:creator>
				<category><![CDATA[FallonLabs]]></category>
		<category><![CDATA[Virtual Worlds]]></category>
		<category><![CDATA[aki octagon]]></category>
		<category><![CDATA[avin narasimhan]]></category>
		<category><![CDATA[brainfood]]></category>
		<category><![CDATA[desi stoneage]]></category>
		<category><![CDATA[fallon planning blog]]></category>
		<category><![CDATA[planning]]></category>
		<category><![CDATA[second life]]></category>
		<category><![CDATA[ubiquitous computing]]></category>
		<category><![CDATA[virtuality]]></category>
		<category><![CDATA[web 3.0]]></category>

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		<description><![CDATA[Fallon strategic planners Aki Spicer (Aki Octagon) and Avin Narasimhan (Desi Stoneage) have come back from the future to offer their POV about Virtuality and it’s implications for brands.One of the hottest debates in marketing circles today is the viability of virtual worlds like Second Life. What are they? What do people do there? Why? [...]]]></description>
			<content:encoded><![CDATA[<p>Fallon strategic planners Aki Spicer (Aki Octagon) and Avin Narasimhan (Desi Stoneage) have come back from the future to offer their POV about Virtuality and it’s implications for brands.<br /><a href="http://bp3.blogger.com/_g4L3ucPD5R4/RzTiBW4Q1TI/AAAAAAAAA20/HyInVakKi8w/s1600-h/Picture+2.png"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://bp3.blogger.com/_g4L3ucPD5R4/RzTiBW4Q1TI/AAAAAAAAA20/HyInVakKi8w/s400/Picture+2.png" border="0" alt=""id="BLOGGER_PHOTO_ID_5130974388431148338" /></a><br />One of the hottest debates in marketing circles today is the viability of virtual worlds like Second Life. What are they? What do people do there? Why? What’s in it for me—if anything? We’ve seen companies flooding these worlds, and some are finding it difficult to translate their virtual world presence into real world gains. </p>
<p>The truth is, we traverse virtual dimensions every day without even thinking about it. From financial transactions, to games, to our daily Facebook interactions with friends, Virtuality is a new normal and it impacts many facets of our lives. It is through this lens that we explore what Virtuality means now and in the future, and what our agency needs to know to extract the most from it.
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<div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;"><a href="http://www.slideshare.net/?src=embed"><img src="http://static.slideshare.net/swf/logo_embd.png" style="border:0px none;margin-bottom:-5px" alt="SlideShare"/></a> | <a href="http://www.slideshare.net/akispicer/fallon-brainfood-virtuality" title="View 'Fallon Brainfood: Virtuality' on SlideShare">View</a> | <a href="http://www.slideshare.net/upload">Upload your own</a></div>
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<p>*click to goto Slideshare to view the presentation FULLSCREEN.</p>
<p>Brainfood is an monthly digest of Fallon Planner’s strategic intelligence and bridges the gap between trends, business issues, and actionable opportunities for the agency and clients.</p>
<p>Companion Links:</p>
<p>Toyota Tacoma is the law giver!<br /><object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/V2_ueohYRhU&#038;rel=1"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/V2_ueohYRhU&#038;rel=1" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object></p>
<p><a href="http://www.saatchikevin.com/sisomo/Toyota_Tacoma_World_of_Warcraft_Insider_Commentary/">Saatchi creatives comment on tacoma WOW spot</a></p>
<p>Ecology debate in 2L<br /><object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/3nSFmrlqUrA&#038;rel=1"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/3nSFmrlqUrA&#038;rel=1" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object></p>
<p>CSI Episode features 2L integration<br /><object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/3-ZmjA7GCzQ&#038;rel=1"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/3-ZmjA7GCzQ&#038;rel=1" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object></p>
<p>Please won&#8217;t you stop the slaughter?<br /><object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/8K5LHOu0h00&#038;rel=1"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/8K5LHOu0h00&#038;rel=1" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object></p>
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